There are basic facets to an effective laundry detergent packaging design that have to emerge: performance & formula effectiveness, end results, distinctiveness, quality and convenience, and all of them need to reach the consumer.
The new Al-Rahden laundry detergent design empowers its distinctive positioning and integrates it with a brand new product/category communication.
The design has been launched on three sku:
5kg "maxi" bag (here below)
10kg "family pack" bag
20kg "jumbo" bag
A "regular" 3kg box has been developed, too.
Channel’s characteristics, visibility on the shelf, competitors, promo communication, even specific technical issues related to the packages has been considered and successfully managed.
Above: Al-Rahden laundry detergent design displayed on a shelf simulation with some of its competitors on the Saudi Arabian market.
Al-Rahden laundry detergent design have been developed by nowhereagency.
As a detergents & household packaging design specialized agency, we're supporting brands and companies like Al-Rahden with comprehensive packaging design and brand communication strategies providing full tailored solutions of brand management.
You may also like those laundry detergent packaging designs:
Are you looking for more packaging design examples?
Download our free ebooks:
Innovative Laundry Detergents >
Examples of Packaging Design signed by nowhereagency
Detergents, Fabric Care, Home Care >
Over 100 collective examples of Packaging Design signed by nowhereagency
Air Fresheners, WC & Household Care, Scented Candles >
Examples of private label Packaging Design signed by nowhereagency
Request a consultation or schedule a personalized Packaging Design Assessment contacting nowhereagency | De Rosa Team in Italy (+39 335 1309207) or nowhereagency | Key Strategic in Sweden (+46 (0)76 3136909) or connecting with nowhereagency on our website.